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Promus Equity Partners Announces the Acquisition of Logicmark

Promus Equity Partners Announces the Acquisition of Logicmark

Chicago, Illinois, December 30, 2011 – Promus Equity Partners, LLC (“Promus”), the private equity investment arm of Promus Holdings, LLC, headquartered in Chicago, IL, is pleased to announce the acquisition of certain assets of Logicmark, LLC (“Logicmark”) through a series of newly formed entities. Logicmark produces communication devices for the personal emergency response system (“PERS”) industry, including two-way emergency communication pendants and related accessories. The company was founded by Mark Gottlieb in 2006 and has rapidly gained new customers in the security dealer, durable medical equipment distributor and governmental agency channels. Promus partnered with Generation3 Capital, LLC to complete this acquisition on December 30, 2011.

“The company’s differentiated products and diverse customer base made this an attractive investment opportunity for us,” stated Andy Code, Managing Partner of Promus Equity Partners. “Logicmark is well positioned to continue gaining share in a high growth, cost-conscious industry,” added Sarah Wuellner, a Principal at Promus. The PERS industry has recently posted 10 – 15% annual growth as a result of increased trends in independent living and the rising cost of skilled nursing centers. PERS devices enable elderly and disabled adults to continue living independently while maintaining peace of mind that assistance from friends, family or emergency services is only a phone call away.

Terms of the transaction are confidential.

For more information on this acquisition, please contact Sarah Wuellner or Anders Rosenquist.

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